John Maeda wrote a book on what he sees as the 10 Laws of Simplicity. This a book in print, but he offers it for free on the website: The Laws of Simplicity. I liked this quote from Law 2: “…in the long term an effective scheme for organization is necessary to achieve deﬁnitive success in taming complexity.” Very interesting approach to Simplicity from a man that is anything but simple.
Here is a talk by John Maeda on TED (Ideas Worth Spreading). Offers an entertaining discussion on how John found his path and a little bit about his view of the world.
Quote from the author, John Maeda: “I wrote The Laws of Simplicity in late 2005 to early 2006 to get my thoughts down about simplicity. In the course of 100-pages, I outline the Ten Laws as used on this website.”